Gillette Labs

HighSnobiety

We were approached by HighSnobiety to create a campaign for the new GilletteLabs Razor. The product features an innovative heat strip, resulting in a soothing sensation when shaving. The project centered around different expressions of heat, by placing the razor within various scientific experiments and observing the reactions.

The project was featured on a custom page on HighSnobiety along with an in-depth interview about our process which you can find here.